Fortunately Blogger isn’t the only way to get online fast. Google’s Sites, the replacement for its Page Creator available at sites.google.com, makes building a static website as simple as point, click and type.
Again, you get a choice of templates that you can edit freely and simply by clicking buttons and typing in text boxes. It’s little different to using Word or any other piece of user-friendly software. And because its run by Google, placing your AdSense code onto the site is pretty painless too. Just click the “Insert” tab and one of the options, hidden alongside the calendar, document, map, and photo widgets, is to place the AdSense code.Again, it’s all very simple stuff. The foundation of the site is ready. All you have to do is paste in the content and you’re online.
All you’ll have to do next is let people know where you are. And that’s where the disadvantages of creating a website using a free tool like Google Sites kicks in.
With a website created through Google Sites, search engine optimization becomes difficult. Your URL will be https://sites.google.com/site/[name]/, which is about as catchy as a ball of slush. It’s unlikely to get very far in search engines and when you try to spread it around, it will simply make you look unprofessional, however great the template looks.
Google’s instant website machine can be a useful place to get started but it’s really designed to help people like teachers display information to a closed audience. It’s not a good way to earn a lot of money, and even for professionals that URL is going to be so off-putting on a business site that you’ll be better off buying your own domain name and finding a host.
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